But we are only at the beginning of this process

Jim Ramo is CEO of Movielink, company created in 2001 by several Hollywood majors (Metro Goldwyn Mayer, Paramount Pictures, Sony Pictures Entertainment, Universal and Warner Bros.). Specializing in the rental of video on the Internet, the company has to engage in the sale dematerialised films.

Specializing initially in the rental of movies on the Internet, you are proposing today the purchase of movies on the Internet, the same day as their DVD release. Is this a sign of the announced death of la galette

The video DVD is not dead, but everyone can note that sales are stagnating, in the United States and in Europe. I think that it is one of the reasons why the studios kindly support our approach of downloading of films. Major studios and several independent us have followed in this way. These players continue to seek new business models, new sources of revenue and innovative methods of distribution of their films.

Observed that young people like watching movies on their PC screen. And more boxes ADSL and "media centers" are connected directly to the TV in the living room to view works in rental. Use the Internet as an additional distribution channel is just another way to satisfy the demand of consumers. It is true that, until now, our economic model was based on the location. But, I think that the opportunity is much greater in the sale of films on the Internet, that we launched last month.

Unable yet to burn his film on a blank DVD or watch it on a video player. This is frustrating for consumers...

You can make digital copies of the film downloaded on 3 different PC. It is also possible to burn a DVD, but only in the Windows Microsoft Media format, which can be read on a computer. And, indeed, cannot burn a disc in the classic of DVD-video format, to then view on its Platinum lounge. Just as it is not possible to transfer the film on a video player. That being said, I think that this situation will change in the future because studios, software and electronics manufacturers work together to burn a DVD in a standardized format.

How do you explain that the sale price of a film on the Net is the same as for a DVD (from 20 to 30 dollars for the news), then the distribution costs are lower

The price displayed is generally less than that of a DVD video of the trade. We benefit from preferential rates that we applied to consumers. It must also take into account the cost of the electronic distribution of content in terms of bandwidth, including.

Do you think that the demand for high definition video can compete with the DVD of the future, HD - DVD and Blu - ray

Yes, I think, but it can also be complementary. Because the multiplication of channels of distribution of high definition content can push consumers to screens. And once fitted with screens, users will want more content. But we are only at the beginning of this process. In France, where the flows on the Internet evolve in a rapid manner, the demand for high-definition video could become a reality quickly enough. In the US, this model of HD streaming restricted even private very high-speed networks. Expect that offers broadband develop so that the user does not have to wait six hours to download a film in high definition.