Under the importance taken by security, technical and aerodynamic stresses, fireballs of the 21st century should all be similar. Should only, since the talent of designers and a fierce desire manufacturers distinguish themselves, there is fortunately nothing. It is surprising how the differences are significant between 1 500 models exposed in Paris at the 2010 World! Nothing more dissimilar in fact that a ébouriffante ball of nerve as the small Renault Wind and an imposing and solid Jeep Wrangler 2011, down direct release Idol. Differences converge on the essential: instantly awaken desire. "A primal desire", said Gilles Vidal, the Peugeot design pattern, since "we buy first, still a car because it is beautiful."
Consequence of this perpetual quest for the eternal beauty, builders disrupt their working methods. They are installing, for example, offices of design in the 12th arrondissement of Paris (near the antique shops of the Faubourg Saint-Antoine for Renault) and opening branches on five continents, history to confront one another and other inspirations. Hyundai is thus competition "artists" working in Europe, the USA and Korea. Above all, a genuine mercato of the best designers is created between manufacturers, like what is happening in the football clubs to afford the best players. For long months, Patrick Le Quement succession at the head of the Renault design developed the automotive world too. At the time of the electric car and cut 4 x 4 way BMW X 6, the hunt for new ideas is open. Forgotten the simple citadines, sedans, cut or other convertibles and only breaks. Live, probably their last days. Place now at the elegant cut four-door (BMW GranCoupé), the extravagant 4 x 4 sedans (Nissan Juke) and all other mergers between the genera such as evidenced in their own way, our five blows of heart of the world 2010.

A cut Renault as we had more seen since the disappearance of the Alpine. This is the emotion felt by discovering the (or the!) DeZir. A fireball that has his name and "with love", dixit Laurens van den Acker, its creator and design new boss Renault. A spontaneously beautiful to contemplate gear. "I wanted to show that a contemporary Renault could both be a car to live and a beautiful car", says the author. A "beautiful car" for the time dedicated to resting under the spotlight of the shows that the enthusiasm of the public give other ideas...
The appearance of a coupe, but four-door, and then chrome to sign the luxury of the object and the double signature Citroën and DS: this is how to present the new DS4. Second model to be two consonants so dear to the mark to the rafters from their resurrection last year on the DS3, the DS4 magnifies (as his little sister) a popular model. In this case the new Citroën C4 (present also at the show) which features have been skilfully components, history (once again as the sister DS3 small compared to the C3), best to mark its difference and seduce lovers of elitism are not just only a few keys leather here and there in numbers to foment the desire. A beautiful, very beautiful design that can be afford early 2011 from 25,000 euros. All exclusively made in France.
Forms smooth, almost flat and also slender silhouette (4.97 metres long) that air which stand four-door: this is the pitch of this impressive ship of the future signed Audi. Vessel to say "limo-Coupe" since, on board, the same refinements that those of an Audi A8 are waiting for the driver and four passengers: screen GPS 8 inch ultra-slim, ventilated seats and massaging or heads-up display of information related to navigation... Moreover, under the hood of the beautiful Audi, a powerful V6 3.0 TDI (diesel which CO2 emissions have contained under 140 g / km) and an exhilarating V6 3.0 TFSI (gasoline) are, for the moment, the offer of early career a model claiming even - well equipped - a budget of over 70,000 to take in hand the wheel surrounded of leatherluxury and technology.
First coupé four-door of history, the Mercedes CLS is already to the rank of the myths of the 21st century. As the myth reinvents! Probably enticed by competition and anxious to retain his leadership, the star brand has indeed reveal the CLS second name in Paris. Even line tapered, same sexiest, but the charm of novelty and modernity more - 71 LED to illuminate the night. The CLS2 also advance the excellence of its technology (automatic braking) and its mechanical (more sports and less intensive fuel) to seduce the most possible of enthusiasts ready to sign a cheque of at least EUR 70 000.
Three metres, step more, lateral glass in the form of capsules, scintillating and spotted Parma: Kia Pop has no shortage of charm! Including under the hood that houses an electric motor to pack this urban micro. Some will say that this is only a proxy to demonstrate the know-how and the expertise of Kia, the object having-a priori - not intended to be immediately included in the catalogue of the Korean manufacturer. Unless this coup de crayon applauded by the public of the world 2010 encourages the fathers of the spacecraft to rethink their strategy. And who knows, to make the future closer than expected. The suspense continues.